*NB: To enter, you must have a REGISTERED/TRADING ADDRESS in the London Borough of Croydon.
Croydon has been at the centre of artistic and cultural excellence for centuries. Today, its creative offer has never been greater or more diverse.
This award celebrates organisations which enrich the community and create a positive perception of the area through the arts. It is designed to reflect the many great local cultural activities, to celebrate the diverse talents of the creative community, and to encourage support for the area’s cultural offer.
The category is open to organisations and groups delivering cultural, creative and artistic activities, including theatre, art, music, design, architectural projects, or events such as festivals or exhibitions.
THE JUDGES ARE LOOKING FOR:
Reputational and economic benefits to the area
Community engagement and inclusive participation, including business participation
A clear strategy for the use of marketing and communication as a tool for cultural awareness, stakeholder engagement and inclusion
An innovative approach to new media channels
Effective measurement of the campaign, with evidence of reach and impact.